NVIDIA and Microsoft Announced New Gaming Deal

BUSINESS ENTERTAINMENT

Microsoft and NVIDIA announced a 10-year partnership to bring Xbox PC games to the NVIDIA GeForce NOW cloud gaming service, which has over 25 million members in over 100 countries.

Gamers will be able to stream Xbox PC games from GeForce NOW to PCs, macOS, Chromebooks, smartphones, and other devices as a result of the agreement. After Microsoft completes its acquisition of Activision, it will also make it possible to stream PC games from Activision Blizzard, such as Call of Duty, on GeForce NOW.

Phil Spencer, CEO of Microsoft Gaming said that Xbox is still committed to expanding play options and providing them with more options. Phil Spencer added that this partnership will enable developers to offer streaming games in additional ways while expanding NVIDIA’s catalog to include games like Call of Duty. They are thrilled to provide gamers with additional gaming options.

According to Jeff Fisher, senior vice president for GeForce at NVIDIA, cloud gaming will become a mainstream offering that appeals to gamers of all levels of interest and experience by combining the extremely rich catalog of Xbox first party games with the high-performance streaming capabilities of GeForce NOW. Jeff Fisher added that as a result of this partnership, millions more gamers will be able to play more of the world’s most popular games by simply clicking on them from the cloud.

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The partnership alleviates NVIDIA’s concerns regarding Microsoft’s acquisition of Activision Blizzard and gives gamers more options. As a result, NVIDIA offers its full support for the acquisition’s regulatory approval.

GeForce NOW members will be able to stream PC games they purchase in the Windows Store, including third-party partner titles for which the publisher has granted NVIDIA streaming rights. As soon as Microsoft and NVIDIA begin work on integrating Xbox PC games into GeForce NOW. GeForce NOW will also be able to stream Xbox PC games that are currently available in third-party stores like Steam or Epic Games Store.

At a Microsoft press conference today in Brussels, Belgium, the agreement was made public. Following the merger with Activision, Microsoft also announced today that it had concluded a 10-year agreement to bring the most recent version of Call of Duty to the Nintendo platform.